Jameson Williams Odds for 2024
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Jameson Williams
Detroit Lions
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Pushing to be 'full-time starter'
Head coach Dan Campbell indicated that Williams is set for an increased role in 2024, Tim Twentyman of the Lions' official site reports. "[Williams] is going to push to be a full-time starter, and that's what we're looking for. Everybody grows at a different rate. Maybe it's taken him a little bit longer, but he is developing and growing. The kid has come on. We got high hopes for him and see him continuing to grow," Campbell said Tuesday at the NFL Scouting Combine.
ANALYSIS
Williams technically became a starter Week 7 of last season, but he never topped 70 percent of the offensive snaps in a single game until Detroit's season-ending loss to the 49ers in the playoffs. The 2022 first-round pick also saw just 3.5 targets per game after joining the starting unit. Given that the likes of Josh Reynolds and DJ Chark have regularly topped 80 percent of the offensive snaps while serving as the No. 2 wideout behind Amon-Ra St. Brown in recent years, Williams at least has considerable room to grow from a playing-time standpoint, especially with Reynolds set to become an unrestricted free agent. However, neither Reynolds nor Chark saw more than 4.7 targets per game in a season with Detroit, and none of the top-36 wide receivers in per-game half-PPR scoring saw less than 5.6 targets per game in 2023. With St. Brown and Sam LaPorta presumably the centerpieces for the passing game of a run-first Lions offense, Williams may need to rely upon touchdowns and explosive plays to pay off as a difference-making fantasy asset in 2024.
Williams technically became a starter Week 7 of last season, but he never topped 70 percent of the offensive snaps in a single game until Detroit's season-ending loss to the 49ers in the playoffs. The 2022 first-round pick also saw just 3.5 targets per game after joining the starting unit. Given that the likes of Josh Reynolds and DJ Chark have regularly topped 80 percent of the offensive snaps while serving as the No. 2 wideout behind Amon-Ra St. Brown in recent years, Williams at least has considerable room to grow from a playing-time standpoint, especially with Reynolds set to become an unrestricted free agent. However, neither Reynolds nor Chark saw more than 4.7 targets per game in a season with Detroit, and none of the top-36 wide receivers in per-game half-PPR scoring saw less than 5.6 targets per game in 2023. With St. Brown and Sam LaPorta presumably the centerpieces for the passing game of a run-first Lions offense, Williams may need to rely upon touchdowns and explosive plays to pay off as a difference-making fantasy asset in 2024.
2023
2022
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