RotoWire.com, where you can find top college football betting promos, used follower counts from Instagram and X to create a social media hype power ranking system for Division 1 non-Power 4 college football teams' official accounts. We ranked teams this week based on percentage growth week-over-week on the platforms, following their previous game.
Social Media Power Rankings
Rank | Team | Social Media Growth |
1 |
| 1.588% |
2 |
| 1.484% |
3 |
| 1.288% |
4 |
| 1.231% |
5 |
| 1.102% |
6 |
| 0.992% |
7 |
| 0.977% |
8 |
| 0.932% |
9 |
| 0.921% |
10 |
| 0.874% |
11 |
| 0.825% |
12 |
| 0.767% |
13 |
| 0.760% |
14 |
| 0.785% |
15 |
| 0.666% |
Ball State Cardinals (↑28)
Temple Owls (↑63)
Eastern Michigan Eagles (↑12)
Akron Zips (↑9)
Central Michigan Chippewas (↑20)
Old Dominion Monarchs (↑56)
East Carolina Pirates (↑8)
Southern Miss Golden Eagles (↑16)
South Florida Bulls (↑57)
Western Michigan Broncos (↓11)
Kent State Golden Flashes (↑7)
Delaware Blue Hens (↑17)
Sam Houston Bearkats (↑36)Be sure to see our list of the best sports betting apps so you can easily compare operators.
Which Non-Power 4 Teams Gained The Most in Week 12?
When it comes to social media standings, nobody outside the Power 4 jumped in Week 12 more than the 
Navy Midshipmen.
Navy grounded and pounded its way past then-No. 24 South Florida in Annapolis, 41-38, to move to 8-2 for the year. The Midshipmen also stayed in the hunt for the American Conference championship and still have an outside shot at the College Football Playoff.
The service academy pulled off the largest week-over-week gain when it came to social media following among the non-Power 4 set, jumping 1.588%, ahead of Ball State (+1.484%), Temple (+1.288%) and Eastern Michigan (+1.231%).
Though Navy is one of four teams with only one league loss, the Mids are still fourth in college football betting odds to win the conference, with a line ranging from +1300 to +1500 depending on the operator.
This week's social standings are dominated by the MAC (conference member Akron was fifth overall at +1.102%) but another service academy gave the American three of the top six too.
That's because 
Army is sixth on our list at +0.992%.
Over the weekend, the top 10 teams outside the Power Four ranks online went 5-3, with Navy, Eastern Michigan, Central Michigan, Old Dominion and East Carolina all winning. Ball State, Akron and Southern Mississippi all fell. Temple and Army jumped into our ranking even though they were off over the weekend, setting the stage for more football in Philadelphia and West Point in the weeks to come.
When it came to spots gained, nobody did more in Week 12 than No. 11 South Florida, who jumped 57 spots this week despite losing to Navy. Old Dominion (+56 spots), Navy (+54 spots) and Army (+50 spots) were the other big-time movers over the weekend.
Conversely, the Western Michigan Broncos were the only team on our leaderboard to lose ground in Week 12, dropping 11 spots from No. 1 to No. 12 nationally after beating Ohio, 17-13, on Tuesday night.
Western Michigan has +200 odds to win the MAC across several US sportsbooks operators, second behind Toledo.
Q&A
Q: Which college football team dominated social media growth this week?
A: The Navy Midshipmen dominated, climbing 54 spots to No. 1 with a 1.588% social growth – the highest of all programs this week.
Q: Were there any surprising teams in the Top 5?
A: Yes, the Top 3 were all big jumps from their positions last week. Navy soared 54 spots to number 1, the Ball State Cardinals jumped 28 spots to number 2 and the Temple Owls increased 63 spots to number 3.
